RevBoost CRM

Marketing & Sales

RevBoost's sales team was drowning in leads but closing almost none of them. They had Salesforce, but nobody trusted the lead scoring—it was basically random. Reps wasted hours on leads that would never convert.

7 months
3x
Sales Productivity
40%
Better Conversion
60%
Less Manual Work

RevBoost CRM

AI Lead Scoring · $2.4M pipeline

49 deals
Leads18
TC
TechCorp Inc
$45K
SX
StartupXYZ
$28K
Total
$340K
Qualified12
GS
Global Systems
$85K
DF
DataFlow
$62K
Total
$520K
Proposal11
MC
MegaCorp
$150K
IT
InnovateTech
$95K
Total
$890K
Closed Won8
EC
Enterprise Co
$120K
FL
FutureLabs
$88K
Total
$650K

The Challenge

The existing lead scoring was based on arbitrary rules that hadn't been updated in years. Good leads got ignored. Bad leads got attention. Sales managers couldn't see what was actually happening in the pipeline.

Our Solution

Built a custom CRM with ML-based lead scoring trained on their actual conversion data. The system learned which signals actually predicted success for their specific business, not generic best practices.

Key Results

Lead conversion up 40%
Sales team productivity 3x
Manual data entry reduced 60%
Pipeline visibility went from guesswork to real-time

Technology Stack

Frontend

ReactTypeScriptRecharts

Backend

PythonFastAPIPostgreSQL

Cloud

AWSSageMakerLambda

Other

Scikit-learnOpenAI APITwilio

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